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Vespa Presents Disney Mickey Mouse Edition

Vespa is joining forces with Disney to launch a limited edition Mickey Mouse scooter. Priced from $7,590 ride away strictly limited examples are available in dealerships now.

The two brands have always been in the zeitgeist thanks to an iconography of unmistakable shapes and colours, with Vespa valuing freedom and fun, shared with Disney’s values of storytelling and escapism, makes for the perfect collaboration.

The iconic scooter recently became the very materialisation of dreams in the fantastic adventures of Luca, Disney and Pixar’s animation masterpiece. These timeless icons now come together on a special project for Disney100, with Vespa paying homage to this anniversary through a global collaboration of the two unique brands with a Disney Mickey Mouse Edition by Vespa.

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Michele Colaninno, chief executive of global strategy, product, marketing, and innovation of the Piaggio Group commentated that “Dreams allow us to look to the future with optimism, even in complex times such as these.

A timeless icon like Vespa could not fail to celebrate this very special occasion of Disney’s 100th Anniversary, and an equally everlasting icon like Mickey Mouse, with a tribute to creativity, imagination, light-heartedness, and fun – the very values that have always anchored Vespa.

Today, as then. This collaboration between Vespa and Disney represents the celebration of two historic companies that have a common dream: to allow everyone to express their imagination freely.”

Claire Terry, Senior Vice President, Disney Consumer Products, Games & Publishing EMEA stated “Just like Mickey Mouse, Vespa is a cultural icon, evoking a sense of fun and adventure and together they form a wonderful combination, truly extending our timeless storytelling.

We are incredibly excited to bring this version of the iconic scooter to our fans in our centenary year and bringing all of Mickey’s charm and personality to road trips wherever people want to go!”

For this collaboration in Australia, the Vespa Primavera 50cc is coloured black, red, white and yellow – the same hues that have characterised Walt Disney’s most famous mouse for decades.

The yellow wheels are reminiscent of Mickey Mouse’s shoes, while the black mirrors recall his unmistakable round ears. A graphic pattern outlining the character’s silhouette decorates both sides of the scooter as well as the front. Finally, Mickey Mouse’s signature could not be missed, featured on the seat and the front shell.

For further information please contact your local Vespa dealer.

Vespa Disney Mickey Mouse Edition
Vespa Disney Mickey Mouse Edition
Andrew Jenkin
Andrew Jenkinhttp://twowheeladdicts.com.au
Andrew Jenkin is the founding editor of Two Wheel Addicts, ride editor at Exhaust Notes Australia, a contributor to BikeReview and Drivetribe as well as being a panel judge of Harley Davidson's Breakout Boss competition. Andrew has a love for anything on two wheels whether that be sports, naked or adventure bikes, with a guilty pleasure for cruisers.

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