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Harley-Davidson’s 120th Anniversary Celebrations Go Off With A Bang

Milwaukee hosted the pinnacle of Harley-Davidson’s 120th anniversary, the Homecoming festival. From July 13-16 at venues across the Milwaukee area, moto enthusiasts from all over the world enjoyed the festivities celebrating the rich, 120- year history of one of the world’s most recognisable and iconic motorcycle brands.

On Friday and Saturday night at Veterans Park, music headliners Green Day (July 14) and Foo Fighters (July 15) performed to massive crowds on the Milwaukee lakefront. The shows gathered more than 80,000 moto and music enthusiasts throughout the weekend.

Leading up to the headlining acts at the Veterans Park venue, key performances on July 14 included Abby Jeanne, KennyHoopla, Phantogram, and The Cult. On July 15, performances included Ghost Hounds, White Reaper, Joan Jett and the Blackhearts, and Cody Jinks.

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In addition, Nitro Circus, the most explosive crew in action sports, provided an action-packed freestyle motocross show, plus the exhilarating stunts of the Ives Brothers Wall of Death & Ball of Steel, food and beverage vendors, and special merchandise added to the family-friendly entertainment.

Harley-Davidson 120th Anniversary Homecoming
Harley-Davidson 120th Anniversary Homecoming

Matty Matheson hosted a Burger Build Off, where legendary chef, actor, author, and restauranteur Matty Matheson created the ultimate, show-stopping burger in a head-to-head cookoff.

Activities kicked off at the Harley-Davidson Museum grounds on Thursday with Bike Night and continued through the weekend. 73,000 bikes lined the museum grounds and Sixth Street over the four days.

130,000 attendees enjoyed food trucks, Flat Out Friday Boonie Bike races, motorcycle displays and demo ride opportunities with LiveWire, and Stacyc electric vehicles, the Division BMX Stunt Show, custom and vintage motorcycle shows, and evening musical entertainment.

The Harley-Davidson Powertrain Operations in Milwaukee suburb, Menomonee Falls, hosted demos of 2023 Harley-Davidson motorcycles, factory tours, and Police Skills Riding Demonstrations.

Harley-Davidson 120th Anniversary Homecoming
Harley-Davidson 120th Anniversary Homecoming

The 2023 Homecoming event concluded on Sunday with the Harley-Davidson 120th Anniversary Parade, winding through Wisconsin Avenue to the heart of downtown Milwaukee, ending at Veterans Park on the lakefront. 7,000 motorcycles participated in the parade to the cheers and waves from crowds gathered along the route

Homecoming weekend was also the official consumer debut of the new 2023 CVO Street Glide and CVO Road Glide models showcasing advanced technology, enhanced rider comfort, and dynamic performance propelled by the powerful new Milwaukee-Eight VVT 121 engine, with a technical display in the Harley-Davidson Museum Garage area and demos at the Company’s Powertrain Operations facility.

120th anniversary celebrations for the brand have not fully concluded yet though, with tickets still on sale for the Australian Hog Rally at Tailem Bend for HOG members. Harley-Davidson have also announced next year’s Harley-Davidson Homecoming will be July 25-28, 2024.

Harley-Davidson 120th Anniversary Homecoming
Harley-Davidson 120th Anniversary Homecoming
Andrew Jenkin
Andrew Jenkinhttp://twowheeladdicts.com.au
Andrew Jenkin is the founding editor of Two Wheel Addicts, ride editor at Exhaust Notes Australia, a contributor to BikeReview and Drivetribe as well as being a panel judge of Harley Davidson's Breakout Boss competition. Andrew has a love for anything on two wheels whether that be sports, naked or adventure bikes, with a guilty pleasure for cruisers.

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