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Harley-Davidson Celebrates H.O.G Turning 40 With Custom Bike Build

Harley-Davidson’s Owner Group (H.O.G) will celebrate their 40th anniversary this year and to mark the milestone, Harley-Davidson ANZ is thrilled to reveal a bespoke build dubbed the HOG40.

The commemorative motorcycle is designed by Custom Digital in South Australia, which specialises in unique paint finishes and built by Adelaide Harley-Davidson Bike Works. HOG40 is inspired by Harley-Davidson’s ethos for a timeless pursuit of adventure. The HOG40 build is one of the key moments in Harley-Davidson’s 120th-anniversary celebrations throughout 2023.

H.O.G., is a membership community operated by Harley-Davidson, which brings together Harley-Davidson owners around the world to celebrate their passion for riding. Known as the “greatest motorcycling club in the world”, H.O.G. embodies the true spirit of the brand’s moto culture.

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With many benefits including group rides, events, and exclusive merchandise, owning a Harley-Davidson opens doors to the community group that shares a commonality and love for Harley-Davidson motorcycles. 

Harley-Davidson HOG40 Build
Harley-Davidson HOG40 Build

There are over 1,400 H.O.G. chapters worldwide sponsored by local dealerships, where owners come together, support worthy causes and ride. To commemorate the build and the anniversary, the HOG40 bike will be hitting the road to local dealerships to celebrate their H.O.G. chapters and thank members for 40 years of passion, riding, and freedom.

The HOG40 motorcycle will be visiting the below locations

NSW

  • Harley Heaven Sydney – August 4, 2023
  • Fraser Motorcycles Concord – August 7, 2023
  • Sy’s Harley-Davidson – August 9, 2023 

VIC

  • Morgan & Wacker Epping – August 15, 2023
  • Harley-Heaven Melbourne – August 16, 2023
  • Harley-Heaven Dandenong – August 17, 2023

Commenting on the HOG40 build, Nigel Keough, Managing Director of Harley-Davidson Australia and New Zealand said, “Our HOG40 build is a commemorative salute to all our amazing customers who put in the miles on their Harley-Davidson motorcycles. It represents 40 years of celebration for the largest riding group in the world and was designed to reflect the legacy from 1983 with a single H-D orange line leading to the future.”

H.O.G Member Lee Dean said, “It’s important to celebrate 40 years of HOG. There’s 40 years of tradition there to celebrate and there’s some great stories and great history involved in it. It’s important to acknowledge that”.

Find out more about HOG40 bike build on YouTube here. To discover more about H.O.G. and how to become a member, visit the H.O.G. website or contact hogau@harley-davidson.com.

Harley-Davidson HOG40 Build
Harley-Davidson HOG40 Build
News Desk
News Desk
The News Desk is the hub of Two Wheel Addicts. It's from here that our team of writers, journalists and photographers bring you the latest happenings from the world of motorcycles.

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